The challenge and opportunity for brands and retailers is understanding and adjusting to user motivations before the speed and scale of adoption impacts consumption and behaviours further, she added
The mechanisms are plausible
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Available from: Butler J, Shah SJ, Petrie MC, Borlaug BA, Abildstrm SZ, Davies MJ et al (2024) Semaglutide versus placebo in people with obesity-related heart failure with preserved ejection fraction: a pooled analysis of the STEP-HFpEF and STEP-HFpEF DM randomised trials